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Chris Brogan delivers 100 actionable tactics designed to help businesses harness social media effectively:
Build and cultivate profitable relationships online
Strategize your blog, monitor your brand’s reputation, and generate meaningful content
Use platforms like Twitter, Facebook, LinkedIn, blogging, YouTube, Meetup, Reddit, and more—each supported with platform-specific tips
Includes lists like “Social Media Starter Moves” tailored for different industries (e.g., real estate, entertainment, entrepreneurs) and personal branding guidance
Written in concise, bite-size chapters; ideal for both beginners and experienced marketers seeking quick, organized tips
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Publisher: John Wiley & Sons
Publishing Year: 2010
ISBN: 978‑0470563410
Pages: 352