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This book provides practical guidance for creating compelling business proposals that win clients and secure contracts. Tom Sant emphasizes a structured, client-focused approach to proposal writing, covering strategy, content, formatting, and presentation techniques. The text includes real-world examples, checklists, and exercises to help professionals communicate value clearly and persuasively. It is designed for business managers, sales teams, consultants, and anyone involved in preparing proposals in competitive business environments.

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245: $a: Persuasive Business Proposals
245: $b:
082: $a:
100: $a: Tom Sant
650: $a: Business, Management
250: $a: 3rd
440: $v:
250: $b: McGraw Hill
250: $c: 2012
020: $a: 9780071772383
300: $a: 320