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This book presents a clear and practical methodology for valuing growth opportunities across different types of corporate assets—from mature businesses to intellectual property and e‑commerce ventures. Drawing on extensive research, Martha Amram proposes a “map of value” that allows managers to compare diverse growth projects and prioritize allocation of resources based on the most promising opportunities

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245: $a: Value Sweep: Mapping Corporate Growth Opportunities
245: $b:
082: $a:
100: $a: Martha Amram
650: $a: Finance
250: $a:
440: $v:
250: $b: Harvard Business Review Press
250: $c: 2002
020: $a: 978‑1‑57851‑458‑8
300: $a: 285