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ValueSpace™: Winning the Battle for Market Leadership – Lessons from the World’s Most Admired Companies
ValueSpace™: Winning the Battle for Market Leadership – Lessons from the World’s Most Admired Companies

Subjects: Marketing Strategy

Published in: 2001

By: Banwari Mittal & Jagdish N. Sheth

ValueSpace™: Winning the Battle for Market Leadership – Lessons from the World’s Most Admired Companies
ValueSpace™: Winning the Battle for Market Leadership – Lessons from the World’s Most Admired Companies

Subjects: Strategic Management

Published in: 2001

By: Banwari Mittal & Jagdish N. Sheth

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